Cleaning up the King's River - A willingness to pay study from Thailand (23 Jun 00)
Cleaning Up The King's River - A 'Willingness To Pay' Study From Thailand
by Churai Tapvong


Take a boat along Bangkok's famous Chao Phraya River and it doesn't take an
expert to realize that it is seriously polluted with sewage and practically
biologically dead. As part of a general drive to do something about this
problem, a recent study has found that the residents are willing to pay for
water quality improvements. The study raises the hope that residents'
willingness to pay could make Bangkok's soon-to-be-operational sewage
treatment system a financially viable solution to the pollution problem.


The study was carried out by Churai Tapvong a staff member of the School of
Economics, Sukhothai Thammathirat Open University and her colleague
Jittapatr Kruavan of the Faculty of Economics, Chulalongkorn University.
According to the researchers, the 'King's River', as it is known, is the
most contaminated of all Thailand's rivers. Recently, the government's
Pollution Control Department reported that levels of dissolved oxygen in
the lower reaches of the river have been close to zero since 1990 and that,
by the year 2000, the river may no longer be able to support any life.


The river isn't the city's only water pollution problem. There are
approximately 1,145 canals in Bangkok, most of them in critical condition.
Currently, the water in most canals is dark, foul smelling and suitable
only for transportation. Uncontrolled urban sewage discharge is the main
cause of the problem. However, Tapvong and Kruavan note that underlying the
crisis is a 'market failure': water has been regarded as a 'free good' and
has therefore not been priced. This means that there has been little
economic incentive to maintain water quality - hence the current problems.


Tapvong and Kruavan's study was undertaken in light of current moves to do
something about Bangkok's water pollution problem. For more than 30 years,
attempts have been made to develop a waste water collection, treatment and
disposal system for the city. Until recently, such developments have been
hampered by a lack of resources and 'red tape'. Now, however, a complex of
six central waste water treatment plants is nearing completion - some of
the facilities are already functioning, the rest are due to come online in
2000. The treatment system consists of two parts: sewers and waste water
treatment plants. Upon completion, the water treatment plants will serve a
catchment area of over 190 sq. km. and should be able to treat over 990,000
cu.
m/day of waste water. The financing of the operation of this system is, of
course, key and Tapvong and Kruavan therefore set out to find whether
Bangkok residents are willing to pay for its operation - so improving water
quality in the city's canals and eventually the Chao Phraya River itself.


The research project covered the areas of Bangkok that are or will be
supplied with water treatment services. In April and May 1998, 1,100
household interviews were conducted in 20 of the city's districts. The
researchers' questionnaire was designed in consultation with relevant
agencies such as the Bangkok Metropolitan Authority (BMA) and through focus
group discussions. In order to find out how much people would be willing to
pay for water quality improvements, those interviewed - who were household
heads aged 20-60 years of age - were given a number of charge options to
choose from. If respondents said that they would be willing to pay a
certain amount (or 'referendum' figure), then they were given another,
higher, figure to consider. This line of questioning continued until a
maximum charge was reached. Respondents were asked to
consider two different scenarios - improvement of water quality from
boatable to fishable and from fishable to swimable.


The financial structure and sources of funding are crucial to implementing
central waste water treatment facilities and to guide policy decisions for
a tariff system. Therefore, among the questions the researchers asked, were
some relating to how waste water fees should be collected. The survey found
that over 60% of people interviewed thought that water quality was very
poor, with over 20% rating it as poor. Tapvong and Kruavan also found that
most respondents would like water quality to be high enough for them to be
able to swim. Crucially, more than two-thirds of the respondents made it
clear that they were willing to pay for water treatment services should it
be available. The mean value of the fee that people would be willing to pay
for improving water quality from boatable to fishable was 100 baht/month.
The figure for improving water quality from fishable to swimable was 115
baht/month. The researchers found that the fees respondents were willing to
pay depended on income, education, quality of existing water, the
referendum fee considered and whether the respondent lived near a river or
canal.


For those unwilling to pay for the service, it was found that a majority
were either protesting the bid or were too poor to pay. From this, the
researchers concluded that public education on the importance of water
clean-up is vital - since if those who were unwilling to pay were more
aware of the project's importance, they might then support it and even be
willing to pay the necessary fee to keep it operational. On the question of
how to collect the waste water treatment fee, half of the respondents said
that it should be separately billed. A quarter wanted any charges to be
included with their tap water bill. The researchers concluded that, in
terms of equity, efficiency and practicality, a waste water surcharge on
metered water consumption would represent the best option for billing and
collection of waste water charges. This charge would be implemented through
a joint billing arrangement in which water and waste water bills are
combined.


Tapvong and Kruavan found that the most controversial issue was which
organization should be responsible for collecting the waste water fee. The
answer was overwhelmingly the Bangkok Metropolitan Administration (62%)
followed by the Metropolitan Waterworks Authority (33%).


From Tapvong and Kruavan's research it is clear that Bangkok residents are
acutely aware of the city's water pollution problem and are willing to pay
for the implementation and operation of waste water treatment facilities.
It is also clear that the central waste water treatment facilities being
developed will have both environmental and economic benefits. They will
lead to improved water quality of canals and the Chao Phraya River. In
economic terms, the benefits may include increased income from improved
community health, improved productivity in fishing and agriculture,
improved efficiency in water transportation and reduced costs of industrial
water.


The researchers' frequent consultations with the BMA during the study have
paid off. In August 1999, the BMA announced that it would collect a
household waste water treatment fee of 100 baht/household/month - precisely
the mean willingness-to-pay revealed in Tapvong and Kruavan's survey. By
financing waste water treatment, the fee may help return to the city its
title of 'Venice of the East'.
December, 1999


Note: 39 baht = 1 USD


The full text of this study is available as an EEPSEA Research Report:
Water Quality Improvements: A Contingent Valuation Study of the Chao Phraya
River - Churai Tapvong and Jittapatr Kruavan.


For information contact:


Churai Tapvong
School of Economics
Sukhothai Thammathirat OpenUniversity
Bang-Pood, Pakkred
Nonthaburi 11120
Thailand
E-Mail: ecastchu@samsorn.stou.ac.th


==============================================================
Reproduced from the EEPSEA web-site with thanks. Please see:
http://www.idrc.org.sg/eepsea/publications/policy/PBChurai.htm
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